Prosper represents an evolution in public relations by offering a highly strategic blend of innovation, strategy and results to position clients at the top of their industry.
Headed by a former television journalist and one of Queensland’s most experienced publicists, leveraging strong relationships with local, national and international media, we deliver game-changing campaigns that go above and beyond traditional public relations.
In an industry that’s constantly evolving, we help unite your brand with traditional media while tapping into social media buzz to deliver successful connections with your desired audience and maximum results.
We’re proud overachievers and our work includes traditional media relations, media training, issues preparedness, containment and recovery, content writing, integrated social media campaigns and marketing.
While our services are broad, our approach to campaigns is completely unique and always puts us one step ahead of the media curve, allowing us to cultivate strong relationships and unparalleled results.
As Bill Gates famously said, “If I was down to my last dollar, I’d spend it on public relations.”
Although this quote may seem extreme, the premise behind it isn’t. At a time when consumers rely on third party endorsement more than ever before, public relations allows brands to tap into this vital marketing tool in an authentic way.
As countless studies show, consumers tend to choose brands they know and trust- a reputation that paid advertising alone can never achieve. Public relations builds not only brand awareness, but also promotes brand values, builds credibility and helps maintain and improve your reputation among your target audiences.
Conversely, public relations serves as a vital risk mitigation tool. A solid public relations strategy can mitigate this risk and protect your brand if an issue does arise.
Through highly strategic approach, Prosper can deliver a strategy that will position your company as the leader in your field, whilst being true to your core values, resulting in a very solid return on investment.
Prosper boldly goes where few PR agencies dare to go. Naturally we generate lots of media coverage, but we’re anything but one trick ponies.
Our experience is vast and allows us to write amazing copy, create content, connect brands with on-trend social influencers, provide media training, mitigate issues and strategise with your marketing team to develop unique campaigns.
In an industry that’s constantly evolving, we offer our clients consistent innovation, coupled with timely advice. This approach, combined with our close relationships with local and national media allows us to lead conversations and positively position your brand amongst it.